Biography of Y.t. Kivisaari
Yrjötapio "Y.t." Kivisaari is an award winning industry leader in sustainable tourism and destination marketing, currently serving as the President & CEO of Visit Oulu. With MBA in Leadership and Sustainability and a Master Certificate in Hospitality Management from a Cornell University programme, Y.t. is deeply committed to fostering year-round tourism and social sustainability. He is currently pursuing a PhD, focusing on the impact of artificial intelligence on tourism sustainability and resident sentiment.Known for his storytelling and transformative leadership, Y.t. has spearheaded initiatives in Oulu and Lapland that promote sustainable growth while balancing tourism with local community well-being. He is active in organizations such as the Chamber of Commerce and Destinations International, contributing to global discussions on sustainable tourism.
With a focus on destination stewardship and social inclusion, Y.t.'s expertise lies in navigating the complexities of modern tourism development, drawing from his extensive experience in Finland’s northern regions. His speaking engagements inspire action, offering visionary insights into building sustainable tourism ecosystems that prioritize both environmental responsibility and economic growth.